How to run the numbers for your own events
Eventbrite's published US rate is 3.7% + $1.79 per paid ticket, plus 2.9% payment processing. Multiply your annual paid-ticket count by your average ticket price, apply roughly 6.6% plus $1.79 per ticket, and you have your annual fee bill. Compare that single number against a one-time $4,999. For most organizations selling more than about 1,500 paid tickets a year, ownership wins inside the first year. (Rates verified August 2026; check current published pricing before making a decision.)
- Annual fees ≈ (tickets × price × 6.6%) + (tickets × $1.79)
- That figure repeats every year; a license does not
- Payment processing (~2.9%) still applies to you either way, via your own Stripe account